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Avène Cleanance Cleansing Gel comes from Eau Thermale Avène, the French dermatological pharmacy brand. It is formulated for oily, combination and blemish-prone skin, and the 400ml pump bottle is labelled for both face and body.
The gel is soap-free: it works up a gentle lather that lifts away impurities, excess sebum and makeup residue without stripping the skin or leaving it tight, at a physiological pH per the brand's official site. Its formula pairs the patented active Comedoclastin™ — a milk thistle seed extract from Pierre Fabre research — with soothing Avène Thermal Spring Water, helping limit micro-comedone formation, reduce the look of pores and blackheads, and leave skin matte and calm after rinsing.
The bottle itself reads "PURIFIE - MATIFIE" — purifies and mattifies. In the brand's own study on 50 subjects with oily, acne-prone skin (twice daily, face and upper body), 73% of users reported reduced blackheads. Skin and ocular tolerance are rated very good, and it suits contact lens wearers.
Key points
Soap-free, silicone-free, paraben-free, mineral-oil-free and aluminium-free
Suitable for daily morning and evening use
Face, neck and upper body — also for back and shoulder breakouts
Biodegradable formula, made in France
Benefits
Deep-cleans impurities, excess oil and makeup residue without drying the skin
Reduces shine and keeps skin matte after cleansing
Helps reduce blackheads and the look of pores with Comedoclastin
Physiological pH — respects the skin barrier
Soothing, thanks to Avène Thermal Spring Water
Very good skin and ocular tolerance — suits contact lens wearers
Clear turquoise gel that works into a soft, light lather on wet skin
Rinse-off
Rinse-off — not left on the skin
pH
Physiological (per the brand's official site; no numeric value published)
Free from
Soap, parabens, silicone, mineral oil, aluminium
Fragrance
Contains a small amount of fragrance (Parfum) per the ingredient list
Clinical result
Blackheads reduced for 73% of users — brand self-assessment study, 50 subjects with oily acne-prone skin, 2 applications/day on face and upper body, 29 days (assessed at day 14). The US-market infographic separately reports -24% excess oil in a comparable 50-subject, 28-day study.
Tested
Dermatologically tested — very good skin and ocular tolerance, suitable for contact lens wearers
Made in
France
Country of origin
France
Product code
0100 0007
Barcode
3282770207774
Frequently asked questions
Is this product fragrance-free?
No — per the official ingredient list it contains a small amount of fragrance (Parfum). If you have very sensitive skin, check the full ingredient list before use.
Is it suitable for sensitive skin?
It is formulated for oily, combination and blemish-prone skin and is dermatologist- and ophthalmologist-tested. For very sensitive skin, we recommend a patch test on a small area first.
Does it remove makeup?
Yes — per the brand's official description it removes makeup residue along with impurities and excess sebum. For heavy or waterproof makeup, an oil or micellar cleanser beforehand usually gives a better result.
Can it be used on both face and body?
Yes — the 400ml bottle's own label reads "Visage et corps / Face and body", so it also works for back and shoulder breakouts.
How long does it last after opening?
The safe-use period after opening is printed on the product's own packaging as the European PAO symbol (an open-jar icon with a number of months) — check that symbol on your packaging for the exact figure.
Choosing your shade / size
Size: Choose the size that fits how you'll use it.
Colors may look slightly different on your screen than in real life.
How to make sure it's genuine
Buy only from verified Kurdoff sellers — each store has its own code and public page.
Match the barcode and product code on the page with the ones printed on the box.
Check the hologram, batch number and expiry date on the packaging.
If in doubt, ask the seller about the source and authenticity before ordering.
Phylobioma, Zinc PCA, La Roche-Posay Thermal Spring Water
Gentle cleansing complex + vegetable glycerin — only 10 ingredients
Zinc Gluconate, Copper Sulfate, D.A.F. complex
Suitable skin type
Oily, combination & blemish-prone
Oily, sensitive, acne-prone
Dry, sensitive, atopic-prone
Combination to oily & acne-prone
Usage area
Face, neck & upper body
Face & neck
Face, body & scalp
Face & eye area
Texture
Clear turquoise gel that works into a soft, light lather on wet skin
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Rinse-off
Rinse-off — not left on the skin
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pH
Physiological (per the brand's official site; no numeric value published)
Balances the skin's physiological pH (~5.5)
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Free from
Soap, parabens, silicone, mineral oil, aluminium
Soap, alcohol (ethanol), parabens
Soap — at physiological pH
Non-comedogenic, no-rinse formula
Fragrance
Contains a small amount of fragrance (Parfum) per the ingredient list
Contains a small amount of fragrance (Parfum) in the new formula — the old +M formula was fragrance-free
Contains fragrance (Parfum) — per the brand a non-allergenic fragrance; the fully fragrance-free wash in this line is the Topialyse Baume Lavant
Contains a small amount of fragrance (Parfum) per the ingredient list
Clinical result
Blackheads reduced for 73% of users — brand self-assessment study, 50 subjects with oily acne-prone skin, 2 applications/day on face and upper body, 29 days (assessed at day 14). The US-market infographic separately reports -24% excess oil in a comparable 50-subject, 28-day study.
Per the brand's review: 97% no skin irritation, 97% no eye stinging, 96% suitable for irritated skin
Per the brand's study: +35% skin hydration 3h after use; in the usage test 95% reported instant soothing and reduced itching
95% of volunteers found their skin purified — per the brand's own usage test on 20 volunteers aged 19 to 46 with combination-to-oily skin over 7 days (volunteer self-assessment, not an independent clinical trial)
Tested
Dermatologically tested — very good skin and ocular tolerance, suitable for contact lens wearers
Non-comedogenic — tested on oily, acne-prone skin
Hypoallergenic — tested under dermatological, pediatric and gynecological control; does not sting the eyes
Dermatologically tested (per the product label)
Made in
France
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France
Formula generation
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New Microbiome Science generation (Phylobioma) — replaces the old +M formula
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Age suitability
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From birth, whole family (excluding premature infants)
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Natural origin
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89% natural-origin ingredients; biodegradable formula (65% in 28 days, OECD 301F)
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Eco packaging
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Recycled & recyclable bottle, biodegradable formula (per the product label)
Makeup-removal efficacy
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99% of makeup removed — per the brand's own evaluation on 10 volunteers with a single application (not an independent study)
Pollutant-particle removal
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99% of atmospheric-pollution-modeling particles removed — per the brand's clinical evaluation on 11 volunteers with a single application
Heavy-metal cleansing
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78% cleansing of five heavy metals vs. competitor products — per the brand's own evaluation on 20 volunteers (not an independent clinical trial)
Gentleness of the cleansing process
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95% — per the same brand usage test on 20 volunteers aged 19 to 46 with combination-to-oily skin over 7 days (volunteer self-assessment)
Alcohol
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There is no alcohol in the official INCI list. Note: the brand itself does not print an "alcohol-free" claim on the product — this is a reading of the ingredient list, not a brand claim.
Reviews & rating
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